Celebrating Four Blooming Years

Celebrating Four Blooming Years: A Heartfelt Thank You to Our Clients and Community

March 5th, 2022 we opened the doors to Bell’s Flowers.

I remember that morning so vividly, not because it felt dreamy or perfectly put together. I actually had hardly slept the night before, tossing and turning. I  just kept running through every possible scenario… What if no one shows up? What if I overbought? What if I didn’t buy enough? What if this whole thing falls apart?

Opening a business at 18 years old felt exciting and terrifying all at once. I don’t even know if I fully understood what I was getting myself into. I just knew I loved flowers and I wanted to try.

What started as a retail flower shop has grown into something I truly never could have imagined. The past four years have been full of long days, mistakes I learned from the hard way, wins that felt huge, and so many moments I’ll never forget.

Flowers take up way more space in my brain than they probably should. When I’m watching a movie, I’m staring at the background arrangements. When my husband and I go for walks, I’m pointing out flowers and explaining what they are and when they’re in season. If I’m not physically designing, I’m thinking about designs. Different mechanics. New varieties. Better color combinations. It never really turns off.

Shifting from retail and weddings to strictly weddings and events was not an easy decision. I went back and forth for months. I made so many pro and con lists. I worried I was letting down the community that supported me from the beginning. Retail allowed me to be part of everyday moments. From birthdays, anniversaries, sympathy florals, to random Tuesday surprises. Walking away from that felt heavy.

But this past year, I got married.

And going through the wedding planning process myself changed everything. Even knowing most of my vendors personally, I still had the late nights of second guessing decisions. Wondering if I was making the right design choice. Hoping everything would come together the way I pictured it.

It made me realize how much trust my brides are placing in me.

When you book a florist for your wedding, you’re not just booking flowers. You’re trusting someone to show up and create something beautiful for one of the biggest days of your life. That’s not small. That’s huge.

I knew I wanted to give my couples my full attention and my full creativity. So I made the official decision to focus completely on weddings and events.

I realized I didn’t just love flowers, I loved the transformation. I loved walking into an empty venue and watching it become something completely different. I loved seeing a bride’s face when she held her bouquet for the first time. Retail was beautiful in its own way, but weddings felt like where my creativity could really expand.

And at some point, I had to choose what direction I wanted Bell’s to grow in.

There is honestly no better feeling than when a bride reaches out and says, “I love your work and would love to book you.” It still makes me pause every single time.

Four years ago I was hoping someone would walk through the door. Now I’m booking weddings months sometimes years in advance. That’s something I don’t take lightly.

I still have big dreams for Bell’s Flowers. Bigger installs. Bigger risks. More intentional designs. More growth. I’m so excited for what’s ahead.

If you’ve supported me in any way...shared a post, ordered flowers, booked your wedding, told a friend about me, you’re part of this story and I thank you from the bottom of my heart! 

From the garden with love, 

Isabel